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   Sales of Publications



Based on data provided by the Press Advertising Agency, the daily average of newspaper sales reached 4,782,000 in 2009, a decline of 6.4% over the 2008 circulation figure of 5,106,000.


Hurriyet’s daily circulation averaged out at 474,000 copies in 2009, which represents a decline of 8,5% over the 2008 circulation of 518,000. Hence, the circulation market share of Hürriyet declined slightly to 9,9% in 2009, from 10,1% in 2008.

In 2009, the cover price of Hurriyet for the week-days has been increased to TL 0,50 from TL 0,40 in Istanbul-Ankara-Izmir. The cover price for the other cities has been first increased from TL 0,35 to TL 0,40 and then to TL 0,50 as of April 2009. The cover price for week-end editions, on the other hand, has been increased to TL 0,75 from TL 0,60 for all cities, as of April 2009.

Hürriyet reached its readers all over Turkey through 25,550 sales points in 2009, compared to 24,850 sales points a year ago.

In 2008, 63.2% of Hurriyet's total sales occurred in Turkey's three largest cities, namely Istanbul, Ankara and Izmir.

In comparison to the circulation of its editions on week-days, sales of Hürriyet were approximately 85,000 copies higher on Saturdays and 188,000 on Sundays.

Hurriyet’s circulation revenue amounted to TL 89.9 million in 2009, compared to TL 76.4 million in 2007, which represents an increase of 18%.

TME circulation revenue

Circulation revenue of TME amounted to TL 27.8 million in 2009, compared to TL 33.4 million in 2008, which represents a decline of 17%.

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